What's the Big Idea?

Image is Everything

On an average work day we consume over 100,000 words and process more information than a C17th peasant farmer did in a lifetime. So the power of images to cut through the noise and tell stories powerfully has never been more important.

Photography is in part the art of capturing a moment...

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The Social Cocktail

One of the trends of modern business life is to retreat behind email. It’s a move we make at our peril. We need to speak, to engage, to connect, to meet. Real relationships are more robust and meaningful than purely digital ones. There are two ways to make a connection, a digital “click”...

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The Power of Live (Part 2)

Why Entrepreneurs Love Live cont....

In the midst of the modern technological revolution, television has provided another illustration of how powerful face to face presentation is. Television has excited us about the pitch again. Now it’s not just something ad agencies do; pitching is a basic unit of currency whenever we are trying to...

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